Want to Sell Keith Haring Lucky Strike Screenprints? Our gallery reviews individual screenprints, complete five-screenprint portfolios and documented proofs for potential direct purchase. Send photographs of the artwork, signature and edition details for a confidential evaluation.
Created in 1987, Lucky Strike combines Haring’s animated figures with the brand’s red circular logo. Edition sizes vary across the five compositions, so identifying the exact image and its numbering is an important first step.
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Keith Haring’s Lucky Strike Portfolio, 1987
Commissioned by British American Tobacco, the Lucky Strike Portfolio consists of five small screenprints. Haring incorporates cigarette packets and the familiar logo into scenes filled with dancing figures, curling forms and movement lines.
The red logo becomes part of the action: it floats above a figure, appears on a packet and even replaces a character’s head. These compositions bring the visual language of advertising into Haring’s recognizable world of bold outlines and animated bodies.
Explore All Five Lucky Strike Screenprints
Lucky Strike Editions and Signatures
Edition sizes vary by composition
Documented numbered editions are 30 for Lucky Strike 1 and 2, 80 for Lucky Strike 3 and 4, and 50 for Lucky Strike 5. Additional proofs are recorded separately. Photograph the complete inscription, including the denominator and any proof designation.
Keith Haring’s pencil signature
Signed portfolio impressions carry Haring’s handwritten pencil signature and edition numbering. Some compositions also include a reproduced signature or copyright line within the image. Include close-ups of both areas so the handwritten markings can be reviewed alongside the artwork.
Paper, Size and Production
Screenprints on wove paper, approximately 11¾ × 8¼ inches. Commissioned by British American Tobacco, with publisher credits including Pierre Keller and B.A.T. Suisse SA. Catalogue reference: Littmann, pages 77–79.
Complete portfolios
A complete suite contains all five different compositions. Edition denominators can vary within a complete set because the images were issued in different quantities. Record each sheet separately and include any original portfolio materials or purchase records.
For information about screenprint values, read How Much Is My Keith Haring Worth?
How to Sell Keith Haring Lucky Strike Screenprints
- Send photographs. Include the full artwork, signature and edition inscription. Add photographs of the reverse, frame labels and any visible condition concerns when accessible.
- Share the details. Tell us how you acquired the screenprint, its approximate sheet dimensions and your location. Include photographs of every composition if you own a complete portfolio.
- Discuss a potential purchase. Our gallery will review the submission and discuss next steps if the artwork is suitable for direct purchase.
Keith Haring Lucky Strike Screenprint FAQs
Can I sell one Lucky Strike screenprint?
Yes. Our gallery considers individual compositions as well as complete portfolios and documented proofs. Send photographs and the edition details for the work you own.
How many screenprints are in the Lucky Strike portfolio?
The 1987 portfolio contains five different screenprints. A complete set includes all five compositions, with each sheet documented individually.
Why do the edition numbers differ across the portfolio?
The compositions have different edition sizes: two were issued in editions of 30, two in editions of 80 and one in an edition of 50. Include the full numbering from every sheet when submitting a set.
Is a larger Lucky Strike advertising poster the same format?
Lucky Strike imagery also appears in larger advertising formats with their own production and edition histories. Send the sheet dimensions, photographs and any handwritten markings so the specific format can be identified.
What if I only have a framed screenprint?
Send a straight-on photograph, close-ups of visible markings and a photograph of the back of the frame. Explain whether your measurements refer to the sheet, visible opening or frame.
Thinking About Selling Your Lucky Strike Screenprint?
Send photographs of your individual screenprint or complete portfolio for a confidential gallery evaluation and consideration for direct purchase.